AI Will Help Digital Marketers Work Smarter, Not Harder. Here's How.

AI Will Help Digital Marketers Work Smarter, Not Harder. Here's How.

AI is not the future. It’s already here. It’s not quite Skynet, but we’ve made some pretty remarkable advances in artificial intelligence since IBM Deep Blue upset world chess champion Garry Kasparov in 1996. It can seem painfully esoteric, as evidenced a couple of weeks ago in HBO’s satirical comedy Silicon Valley.